CV
Professional Summary
Content Strategy: Created the content strategy and content assets for three (3) digital marketing campaigns designed to spark increased awareness and consideration for the Volatia Language Network, Inc., language service provider Affiliate Program.
Assets & Tools: PPC Advertising | Display Advertising | Landing Page Content
Blog Articles | Email | White Papers | Brochure | Capabilities Sheet | Google Ads Google Analytics | Ahrefs | Google Keyword Planner | Google Search Console Google Tag Manager | Google Tag Assist | Leedfeeder | WIX Editor X CMS.
Digital Marketing Strategy: Collaborated with the CEO to determine the creative direction for the digital marketing strategy covering the buyer’s journey in six (6) marketing funnels.
Assets & Tools: Tactical Marketing Plan | Creative Briefs | Editorial Content Calendar | GANTT Charts | Asana Gantt Chart Templates | MS Word | MS Excel MS PowerPoint
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Content Maintenance: Leveraged Adobe Creative Suite tools, WIX Editor X CMS, and MS OneNote for Windows 10, to create a company content library, company letterhead, sales proposal graphics, and a sales presentation deck. Refined the Volatia brand story and designed a new corporate seal to epitomize it.
Assets & Tools: Adobe Illustrator | Adobe Photoshop | Adobe InDesign | Adobe Acrobat DC | WIX Editor CMS | WIX Editor X CMS | Interwoven Teamsite CMS
Tools
Google Ads Google Analytics Google Search Console Google Tag Manager
Google Tag Assist Google Keyword Planner Ahrefs Leedfeeder
Facebook Ads Manager LinkedIn Campaign Manager Adobe Illustrator Adobe Photoshop Adobe InDesign Asana MS Word MS Excel MS PowerPoint MS SharePoint WIX Editor CMS WIX Editor X CMS Interwoven Teamsite CMS Drupal CMS SparkToro BuzzSumo Google Alerts LocalIQ Weshare.net Google Marketing Platform
Interests
I've turned into a homemade smoothie enthusiast, so much so that I broke my Nutri Bullet blender. I love to cook; I'm exploring the nutty sweetness of black rice, paired with herbs, sweet potatoes, salmon, and steamed veggies. Honestly, I wear a T-shirt that says, "I love pizza."
Away from the kitchen, I enjoy filmmaking, drawing, pre-pandemic arts festivals, and people watching. I imagine that I'm going to throw a chic dinner party and I'm looking for the most interesting people to invite!